Rental market snapshot for Madison, Wisconsin

Madison, Wisconsin Rental Property Market Overview

The average rent for an apartment in Madison is $1,238. The cost of rent varies depending on several factors, including location, size, and quality.

The average rent has decreased by -11.1% over the past year.

Madison is the capital of Wisconsin and the second largest city in the state. It is located in the south-central part of the state on an isthmus between Lakes Mendota and Monona. The city has a population of about 250,000 people. Madison is known for its liberal politics, its University of Wisconsin-Madison, and its many lakes and parks.

Last Updated December 23, 2022

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Average monthly rent graph in Madison Wisconsin | Cost of Living

  • The most expensive ZIP Code in Madison is 53718 with an average price of $1,795
  • The cheapest ZIP Code in Madison is 53715 with an average price of $895

Madison ZIP Codes with the highest, most expensive rent

#zip codeaverage rent
153718$1,795
253719$1,795
353705$1,620
453711$1,550
553713$1,274
653715$1,246
753717$1,145
853703$1,100
953704$1,075

Live near Madison, Wisconsin's Top Sights and Attractions

Elver Park is a large park with many trees, a playground, a basketball court, a softball field, and a pond.

De Volis Parkway is a scenic route that winds through the city. It is lined with trees and has several parks along the way.

Warner Park is a nature preserve that features hiking and biking trails, a playground, a splash pad, a disc golf course, and a dog park. The park also has a lake where you can fish, canoe, and kayak.

Vilas Henry Zoo is a small zoo located on the University of Wisconsin-Madison campus. The zoo is home to a variety of animals, including lions, tigers, bears, and reptiles. The zoo also has a petting zoo area where children can interact with some of the animals.

De Volis Park is a large park located in the center of Madison, Wisconsin. The park is home to a variety of trees, flowers, and shrubs, as well as a large pond. Visitors to the park can enjoy a variety of activities, including walking, biking, fishing, and picnicking.

Lucia Crest Park is a beautiful park located on the outskirts of Madison, Wisconsin. The park offers stunning views of the city skyline and the surrounding countryside. There are plenty of activities to keep visitors entertained, including hiking, biking, and picnicking.

The Southwest Commuter Trail is a paved trail that runs along a former railroad corridor for 3.5 miles through the southwest side of Madison. The trail connects to several neighborhoods and parks, including the Henry Vilas Zoo, and provides views of Lake Mendota.

Allen Centennial Gardens is a beautiful, serene spot on the University of Wisconsin-Madison campus. The gardens feature a variety of flowers, plants, and trees, as well as a koi pond and a waterfall. Visitors can stroll along the winding paths, sit on a bench to enjoy the view, or take a break in the shade of the gazebo.

Madison, Wisconsin area median rent change by ZIP Code map

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How does Madison compare to other cities in Wisconsin ?

citymedian price
Racine$1,444
Sun Prairie$1,595
Oconomowoc$1,430
Oak Creek$1,691
Fond Du Lac$725
Cottage Grove$1,550

Average household income in Madison area graph - US Census

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The median household income in Madison in 2021 was $67,565. This represents a 24.9% change from 2011 when the median was $54,093.

#categorypercent
0Less than $10,0006.1%
1$10,000 to $14,9993.8%
2$15,000 to $19,9993.2%
3$20,000 to $24,9994.0%
4$25,000 to $29,9994.4%
5$30,000 to $34,9993.8%
6$35,000 to $39,9994.0%
7$40,000 to $44,9993.9%
8$45,000 to $49,9993.9%
9$50,000 to $59,9997.3%
10$60,000 to $74,99910.7%
11$75,000 to $99,99913.7%
12$100,000 to $124,9999.9%
13$125,000 to $149,9996.9%
14$150,000 to $199,9997.1%
15$200,000 or more7.3%

Frequently asked questions

Our data is best categorized as "alternative data", which is a burgeoning sector. Through partnerships and direct feeds, we extract key factual elements that are publicly available within rental listings on internet listing sites and property websites. Once aggregated, we mine through the data to parse out relevant insights and calculate important metrics, benchmarks, and other KPIs. Each week, our system sifts through millions of listing observations and other pockets of market information to deliver the most comprehensive picture of rental housing available.

This is a metric that we try not to overthink. Simply, we take each unique listing observation within a geographic boundary and calculate a simple average. Of course, we're careful to filter for duplicates and other listings that aren't reflective of the market.

Yes, but please attribute us accordingly.

Yes. We can deliver bulk raw data in various formats. Please contact us to discuss - [email protected]

While some of our data is refreshed daily and other data comes in weekly, the bulk of it comes in on a biweekly basis.

Our coverage is nationwide! In our platform, we have data points for every ZIP code and neighborhood boundary in the country.

Every rental housing unit is differentiated by attributes such as its location, square footage, and amenity composition. Thanks to machine learning and natural language processing technologies we deploy, we're able to deconstruct our rental listing data points and identify key amenities for each listing. With this information, we're able to give signals around how certain amenities drive rental pricing value in certain areas.

Well, we think so! At the highest level, our process is simple. Listings data is ingested, cleaned (de-duplicated. etc.), analyzed for insights, and then presented to our users.
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